Based on the accumulation of Huanghua culture in Datong County, industrialization was developed. Datong County started to use big articles on daylily. In order to fundamentally solve the problem of drying, they introduced the operation of specialized companies. By assembling four-piece and ten-piece drying equipment, the problem of drying in rural areas was alleviated to some extent. Driven by the leading companies, the company introduced three yellow flower processing lines, supporting warehouses, cold stores and other facilities to meet the subsequent deep processing needs of Huanghua. A series of measures allowed Datong to get rid of poverty through the “yellow flower modelâ€. "Eating Crab" actually tasted the sweetness Invested two or three hundred thousand yuan, when Zhang Shunbao planted yellow flowers for the first time, he never expected that he would become a kind of yellow flower in the county. In 2011, in order to solve poverty, according to the spirit and requirements of the county, Zhang Shunbao, Party Secretary of Tangjiabao Village, Xiping Town, Datong County decided to lead the villagers to develop the yellow flower industry. Due to his lack of input-output ratio, he was cold-faced when he launched the villagers' planting. He decided to take the lead to try and hold the "crab" mentality, raise funds, and transfer 300 acres of yellow flowers. Sure enough, planting yellow flowers did not benefit for the first three years. In order to maximize land efficiency, he interplanted watermelons and gourds simultaneously in the field. He pondered that the yellow flower is for the "above" species, watermelon, gourd is its own. He took his honest duties as a cropkeeper, carefully patronized, and did not expect to be hit hard. The third year saw the benefits, while the watermelon and gourd did not have the good harvest he had thought. Today, Zhang Shunbao is the largest Huanghua grower in the county, with a total income of RMB 1 million in 2016 and net income of RMB 600,000. Under his guidance, by the end of 2016, the Huanghua planted area in the village has reached 3,000 mu. There are 70 yellow planters with more than 10 mu, 100 households with more than 5 mu, and the village’s yellow flower income is 15 million yuan. Over the years, through the transfer of land, scale management, corporatization operation, brand promotion and other means, Datong County has developed and expanded the yellow flower industry with a variety of models and launched the “Datong Huanghua†brand, effectively boosting the accuracy of poverty alleviation. Datong County is an important main producing area of ​​yellow flowers in China. It has the characteristics of food, medicine and flowers. It has been cultivated for more than 600 years. The local people have rich experience in production and processing. In 1975, Datong County was designated as the Huanghua Production Base County by the provincial government. In 2003, Datong Day Lily was certified by the National Grade A Green Food. Since 2006, it has won national leading brand name products, well-known brand products, best-selling products, and trustworthy product certificates. It has won gold awards 12 times in successive agricultural fairs, and has been awarded Shanxi Famous Trademarks, Famous Brand Products, Shanxi Top Ten Famous Tutors. Product title. In July last year, Datong County passed the acceptance of the National Huanghua Quality and Safety Demonstration Zone. Currently, it is applying for the “Huanghua Green Raw Material Baseâ€. In September, after “Datong Huanghua†won the Shanxi Regional Public Brand, it has also won the National Top 100 Regional Public Brand. The honor. The key to poverty alleviation is to find and find the right people. Based on the accumulation of the county’s yellow flower culture and industrialization development, coupled with Huanghua’s strong local adaptability, simple field management, and high returns, Datong County started to make big articles on daylily. Datong County has a total population of 180,000, of which the agricultural population is 140,000. It is a typical suburban county and agricultural county. It is included in the national “Yanshan-Taihang Mountain†poverty alleviation and development counties in the contiguous contiguous area. Since 2011, Datong County has established the big and powerful yellow flower industry as the leading industry of “one county, one industry,†and supported it in various aspects such as policies, funds, and projects. The county party committee and the county government supported the introduction of a series of industrial supporting measures to support the development of the Huanghua industry, including land transfer, financial support, technical services, and investment promotion. For example, the county stipulates that when the masses plant 1 mu of yellow flowers, the county finance will give a subsidy of 500 yuan. Only the yellow flower industry will support funds of 35 million yuan. In 2017, in order to speed up the process of poverty alleviation, the impoverished households will be given 1000 yuan per mu for planting yellow flowers. Both villages and villages have also raised funds to help planting farmers in many areas such as transfer of seedlings and irrigation. For the contiguous planting of more than 200 mu, government departments will drill wells and draw water, introduce water-saving technologies, and support water-saving pipes. In order to occupy the commanding heights of the domestic and international yellow flower industry, it helps promote the in-depth development of the Huanghua industry, strengthens the linkage of the interests of the Huanghua industry with poor households and the poor, effectively drives the poor to lift themselves out of poverty, and through the guidance of the government, the county’s accurate poverty-stricken household 1.2 Millions of ten thousand people planted 43,000 mu of yellow flowers, achieving the goal of at least one million mu of poverty for all impoverished households out of pocket. According to calculations in the past three years, the yellow flower entering the rich production period has an average mu income of over 10,000 yuan, and the per capita net income of farmers is over 6,500 yuan. After several years of promotion, the county's Huanghua planting area has grown from 20,000 mu to 130,000 mu, and the average poverty population is more than 1 mu per capita. This has initially formed the development model of “leading enterprises + cooperatives + bases + farmer households,†in order to fully win and eliminate poverty. Tough battle laid a solid foundation for the industry. The government must act as an insurance umbrella for farmers In fact, letting Huanghua achieve industrialization, Datong County still took a lot of setbacks. The reporter found a detail in the interview: In the past, the locals wanted to understand the price of yellow flowers, mainly to see the price of pork. Basically, the price of a pound of pork was the price of a pound of yellow flowers. Huanghua in Datong County enjoys a good reputation both at home and abroad. Its products are in short supply, and are exported to Japan, Southeast Asia and other places. Datong County is also known as the "hometown of yellow flowers in China." However, when the new county party committee conducted an in-depth investigation to find the cause of poverty and sought a way to make a fortune, they discovered that the ordinary people would rather be poor and not grow yellow. The secretary of the county party committee, Wang Fengrui, took a light car from Jianyi, entered the village several times, and visited the farmers. When he mobilized the farmers to develop the scale of planting, everyone shook his head: "The peasant is the boss? Impossible, you also talk about it!" Indeed, for a long time, the local Huanghua has always been a family household because of lack of picking labor, insufficient drying space, unstable purchase prices, no income in the first three years of planting, and hail and other natural disasters such as pests and diseases. Small-scale planting cannot be scaled up and developed at a high level, let alone form a big industry. For example, in 2004, Zhu Li, a peasant in the Shangyu Village of the county, relied solely on the 30-acre scale to report to the provincial worker model. “We must let the peasants lay down their psychological burdens. The county must first resolve the peasants' worries and give everyone a bright road. What problems the peasants have encountered, we will solve any problems!†Wang Fengrui made up his mind. In 2012, the county party committee and the county government invited and organized national and provincial experts, convened leaders of city and county townships, leaders of Huanghua processing companies, representatives of Huanghua growers, and held a seminar on the development of Huanghua industry to discuss the cultivation of yellow flowers in person and in person. Problems such as processing and sales have solved the ambiguity of the growers. Subsequently, the government has successively introduced support policies: The first is to “reduce the burden†and the government “covers the bottom†and gives farmers subsidies for planting. For the first two years of no income in the cultivation of yellow flowers, three years to grow into more than ten consecutive years to obtain high-yield, the county to give new planting Huanghua 500 yuan per mu subsidy, concentrated more than 200 acres, supporting the water circuit . In 2017, it also subsidized 1,000 yuan per person for newly impoverished households in the county's newly planted yellow flower, and promoted the interplanting and intercropping patterns, which alleviated the problem of insignificant benefits at the initial stage of planting. The second is "as a babysitter" to help contact the hired workers. Yellow flower picking is labor-intensive, time-consuming and laborious. The government departments carefully analyze the local and surrounding labor market conditions, and help growers contact pickers in the surrounding areas and localities through online, WeChat, and home recruitment. In 2014, 460 recruiters were recruited, 2015 It has reached 570 people. It does not include 110 tea pickers recruited from Shandong. In 2017, they recruited 410 pickers from Shandong alone. The third is to “catch up on small things†and solve the problem of insufficient drying places. After the expansion of the area of ​​yellow flowers, growers urgently need drying places. In recent years, the county has more than 30,000 square meters of hardened grounds in five villages: Zhonggaozhuang, Tangjiabao, Xujiapu, Shangyu and Hedian. The playgrounds, roads, and leisure places of all primary and secondary schools are also actively providing convenience for farmers and processing and purchasing companies. In order to fundamentally solve the drying problem, they introduced the operation of specialized companies and increased their technological content. At present, Sanli Agricultural Products Co., Ltd. has assembled four-piece and ten-piece drying equipment. The average daily processing of fresh vegetables is 50,000 kilograms. Xingnong Huanghua Technology Co., Ltd. processes 40,000 kilograms of fresh vegetables daily, which alleviates farmers' difficulty in drying to some extent. problem. The fourth is to “get rid of misery†and guide growers into Huanghua plant insurance and price insurance. In order to promote the sustainable and healthy development of the Huanghua plantation industry, Datong County has established an “umbrella†for the cultivation of yellow flowers. PICC Datong County Branch Company has newly established Huanghua Planting Agriculture, Agriculture, and Husbandry Insurance, which is the only agricultural product insurance company that protects both costs and benefits. The government subsidizes 100 yuan per mu, and the growers invest 200 yuan per mu. After insured, the farmers planting yellow flowers in case of unpredictable natural disasters will ensure that the income per mu is more than 5,000 yuan. Leading the impoverished households Without scale, there is no benefit; in pursuit of economies of scale, we must find a path that conforms to the economic laws. In the same way, if Huanghua is planted, it can only be profitable if it is on the scale, in order to start the brand, broaden the market share, and master the price dominance. The county’s Jijiazhuang Village has been dominated by corn cultivation in the past and its price has been low. For the development of Huanghua planting, the branch secretary Liu Meng mobilized the six young people who had rented out in the village of Datong to the village, established a cooperative, and established a WeChat group to extensively mobilize propaganda. Less than two years, from scratch, 3,000 mu of land was transferred to develop the yellow flower industry, and more than 400 people were driven by the impoverished population. This led to the development of yellow flowers in the surrounding three villages and became the county's first five-star cooperative. To get rid of peasants' problems in the small-scale farming economy, corporate transformation is the first step. To this end, the county has established a state-owned holding company, and the company+cooperatives+peasant households have driven poverty alleviation. In 2016, the county and Datong Economic Construction Investment Co., Ltd. jointly invested 100 million yuan to set up an Yimin Industrial Development Corporation with a planned investment of 500 million yuan, mainly from three aspects: First, transfer the land of poor households and develop Huanghua planting. 5 Million acres. The land transfer period is 9 years. According to the price of 300 to 800 yuan per mu, the farmland transfer compensation fee is paid once. The company subcontracts the transferred land to local Huanghua professional cooperatives for management and management at a price of 1,000 yuan per mu. After the training, they can work in cooperatives to earn money. After the company recovers the cost, the company returns the land to farmers. The farmers can receive “rent, salary, and share capitalâ€. The second is to build a modern agricultural product processing enterprise with yellow flowers, covering an area of ​​195 acres. It will introduce three domestically advanced three yellow flower processing lines, supporting warehouses, cold storage and other facilities, and process 240,000 catties of fresh vegetables daily, which can satisfy 1000 acres of rich yellow flowers. The needs of the company and the top of the company's workshops and supporting facilities designed to photovoltaic power generation, to solve the problems of industrial development and harmonious development of the environment. At present, construction has started in Zhoushizhuang Town. The third is to establish a national yellow flower seedlings breeding center integrating cultivation and development, to screen the yellow flower seedlings nationwide, establish a fine variety cultivation system, and build 2 million large-scale yellow flower tissue culture workshops to solve the problem of difficult and new varieties. Yellow flower update slow problem. Fourth, set up a special sales team to establish direct sales points in the country, and planted according to organic standards, open up high-end and foreign markets. Encourage and guide the development of Huanghua Professional Cooperatives and expand the scale of planting in the form of cooperatives + farmer households. Over the past few years, the county party committee and county government have been encouraging and supporting rural cadres, village team members, university student village officials, and peasant wealth leaders to lead Huanghua professional cooperatives to advance the large-scale planting and industrialization of Huanghua, and to lead the people to speed up poverty alleviation and prosperity. The Provincial Communications Authority's task force in the village invested 470,000 yuan to help set up the Wotian Funong Professional Cooperative in Xikui Tiancun, Xubao Township. The 141 households of the farmers in the village contributed 2,000 yuan per household as equity funds to the cooperative + base + poor households The development model led to the development of the village's yellow flower industry, planting 358 acres of yellow flowers. Recently, the Provincial Academy of Agricultural Sciences has been designed to build the first yellow flower preservation base in Datong. The four townships of Guayuan, Xubao, Jule, and Dangliuzhuang absorbed poverty-stricken households, set up cooperatives, and transferred land. The Poverty Alleviation Office for Poverty Alleviates and Subsidizes 1,000 yuan, which is listed as a poverty-stricken household and operates in a unified manner. So far, the county has more than 2,900 precision poverty alleviation, more than 6,200 people grow 1.3 million mu of yellow flowers. To nurture and grow large households, we must play a leading role in the demonstration and drive the formation of large-scale cultivation. In order to nurture the cultivation of large yellow flowers, the county party committee called on the village “two committees†cadres and party members to give full play to their vanguard exemplary role and demonstration role, and took the lead in planting yellow flowers. For example, Sun Runkui, secretary of the Party Branch of Jule Village of Jule Village of Jule Village, formed a professional cooperative for the purchase and sale of agricultural and sideline products from the 6 villages. He led the village to grow more than 1,000 mu of yellow flowers, and 1.5 mu of poor households. . The village of Xujiabao has always been planting corn and miscellaneous grains, but it has also failed to succeed in trying greenhouse vegetables and marigolds. In 2014, the old party secretary Bai Jiyue took the lead in transferring 30 mu of land, and stipulated that the “two appointees†cadre should be no less than 10 mu and 5 mu of party members, so that the entire village’s Huanghua planting area should be developed from 20 mu to 170 mu, and the gross income in 2017 will reach 1.2 million yuan realized poverty alleviation. At present, the county has formed two thousand acres of Huanghua area, Xiaping two acres of townships, three 5,000 acres of towns and townships, eight villages, eight professional villages of Huanghua, the county more than 500 acres of planters reached 25, more than 1,000 acres There are 7 growers and a number of growers emerge. Support the development of Huanghua processing leading enterprises. Over the past few years, the county has consistently cooperated with the Huanghua Leading Processing Companies, such as Sanli Agricultural Products Co., Ltd. and Xingnong Huanghua Technology Co., Ltd., to support these enterprises to become bigger and stronger, and to drive the county's yellow flower industry toward intensive and branded development. At present, Xingnong Huanghua Technology Co., Ltd. can process 11 types of yellow flower foods, of which “volcanic earth†yellow flower sauce has been marketed and is very popular with the market. Shanxi Yongxiang Food Company's freeze-thaw fresh-keeping daylily, Tian Texin Health Food Company's lily extract and other deep processing and purification projects have greatly improved the comprehensive benefits of yellow flowers. The cadre heart sings the yellow flower "Chorus" "Daddy, ask you a question!" "Just ask!" "Is the yellow flower important? Or am I important?" "..." Datong County Huanghua Industrial Development Leading Group, referred to as Huanghua Office. This is a dialogue between the director of the County Huanghua Office and his daughter. An Yiping said to reporters with a smile. I can only smile and laugh at children. "I'm so busy! I can't care for her." In 2014, Huanghua Office was established and An Yiping’s mobile phone became the Huanghua Service Desk. Speaking of Huang Hua, from the species to the picking, from the village to the household, from the receipt of sales, An Yiping is known as a few. On the way to an interview with reporters, he told reporters that Wang Fengrui’s secretary is almost always in the yellow flower field after work or on weekends and outside office hours. Wang Fengrui also told reporters that in order to let the project take root, he took the lead and organized a county-wide cadre's "big chorus." This reporter learned that Datong County set up a secretarial by the party secretary, the head of the county commander, and the deputy leader of the county party committee and the county government, and nearly 20 departments such as agriculture, finance, water conservancy, land, poverty alleviation, development, and investment promotion. The leader of the "Datong County Huanghua Industrialization Development Leading Group" is the first member, and has included the development objectives of the Huanghua Industry into the leadership team members and the annual important assessment targets of the townships. Each township has also established a corresponding leading group responsible for the development of Huanghua Township Huanghua. . Wu Zhiming, secretary of the Party Committee of Jijiazhuang Township, said that through the industry’s poverty alleviation, our grassroots cadres have liberated their thinking and changed their style of work. “Now, village cadres take the lead in transferring land and establishing cooperatives. They mainly devote their energies to the yellow flowers, greatly alleviating the contradiction between the cadres and the masses. This once-famous petition township was successfully re-elected this year.†All around the yellow flower industry development, all services in the development of the yellow flower industry. In recent years, relevant departments of Datong County have played their job functions and have gone all out to strive for projects, attract funds, and introduce technological inputs to the development of the Huanghua industry - County Huanghua Industry Development Leading Group co-ordinated agricultural-related project funds, unified layout, unified arrangements, unified allocation, and unified use, forming a project agglomeration effect; The County Huanghua Office has established an information platform for picking laborers and introduced seasonal picking workers in other places to effectively solve the problem of lack of picking labor. The land consolidation project of the Land and Resources Bureau covers an area of ​​10,000 mu. After the project was implemented, a million mu yellow flower industry film was created for Xiping Town, which solved the difficulties in supporting the production environment. The County Office of Poverty Alleviation promotes Huanghua as a leading industry for poverty alleviation, and strives to obtain large sums of funds for industrial development through the support of national policies. It has also teamed up with Xiping Town and Beijiao Town to create a new Huanghua Boutique Industry Film; The County Water Affairs Bureau and the County Comprehensive Development Office communicated with each other to adjust the project's implementation focus, dig wells and divert water, save water for irrigation, provide water conservancy services for the development of the yellow flower industry, ensure where the yellow plants are planted, where the drilling services follow up, and fully implement sprinkler irrigation and With drip irrigation technology under membranes, roads, water, electricity, gas and other supporting facilities are optimized, and all facilities used are provided free of charge; The Bureau of Meteorology publishes special weather forecast during the picking season, one report per day; The County Agriculture Commission actively carries out land transfer work, promotes industrial scale development, and focuses on industry training in agricultural science and technology; County Agricultural Machinery Bureau introduced the development of new types of machinery to assist the development of the industry. The traffic police and transportation management departments have strengthened the safety education for vehicles transporting yellow flowers. The financial department makes every effort to provide financial support for Huanghua planting large-scale and yellow-flower processing enterprises and open green channels for accessing funds... At the same time, Baocao cadres at various levels, the first secretary of the village, and the team members actively helped to organize the Huanghua Professional Cooperative and assisted Baotou Village to implement the planting area of ​​Huanghua. They went deep into the fields and farmers' homes to publicize the preferential policies for the development of the yellow flower industry by the county party committee and the county government. They worked with the farmers to calculate the comparative benefits of planting yellow flowers and traditional crops, eliminate the concerns of farmers in planting yellow flowers, and increase the enthusiasm and consciousness of planting yellow flowers. , And actively participate in the cultivation of yellow flowers, field management, picking, drying, sales and other work to help farmers solve practical difficulties and problems. From a traditional advantage to an industrial advantage, it became a powerful hand for the masses to get rid of poverty. Huang Dahua's Datong County “business card†has changed, and it has become practical. It has become a scent for farmers to become rich. Brand promotion, improve quality, increase product market share. Each year during the yellow flower picking period, they carried out “Datong to promote Datong Huanghua activities†within the city. Through the Huanghua Festival, the Huanghua Association was established to conduct extensive publicity in various media. Huanghua leading enterprises were organized to participate in large-scale agricultural trade fairs, fairs, trade fairs, fairs and other activities at home and abroad. The brand of “Datong Huanghua†became more and more popular. Do a good job in derivatives, squeeze into the province to vigorously develop cultural tourism in the rolling flood. The county relies on the yellow flower industry, vigorously develops rural tourism, picks up tourism parks around Huanghua, supplements road repairs, village greening, and construction of farmhouse music, develops rural cultural tourism industry, and opens a new road for poverty-stricken families to get out of poverty. “Mo Dao farmhouse has no treasure jade, yellow flowers are the golden needle all over the place.†Speaking of cauliflower, the description of Song Dynasty writer Su Shi is a fine product. Today, the poet's yellow flower has gone down from the paper and turned into a piece of “golden leaves†and “treasure bowls.†Huang Hua has become a “precision weapon†for Datong’s local farmers to walk out of poverty, get out of poverty, and become wealthy. Yesterday, Song Ruiqing, a professor at the Shanxi University of Finance and Economics, said in a telephone interview with reporters that Datong's "Huanghua Model" was a new type of experiment that was born out of ancient lands, after modern economic and technological means, and after Phoenix Nirvana. Other regions should have certain reference significance. We hope that more counties and cities can base themselves on the actual conditions of the region and dig for their endogenous motive force to find a suitable road for their own development instead of blindly taking the old road of attracting investment and delaying local development opportunities. He said, “Our governments at all levels must do a good job of technical guidance, media guidance, and brand guidance while creating a good business environment. We must believe that the local people are creative, self-reliant, and mobilize non-governmental forces to lift themselves out of poverty.†What is green? When we entered the forest, it was as if we had jumped into a green ocean and were immediately engulfed by it. Green is the color of life, the forest is as green as jade, the valleys are covered with green velvet, the river is like flowing grease, and the moist air gives a crystal like feeling. Green, also known as the color of eye protection, when you are tired of watching TV, computer, or using your eyes, go out and look at the green lawn, green plants, or you can also keep some green plants at home. Will your eyes feel particularly comfortable? 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